Louise Jordan

The beginning of the year starts at different times for different people. For many people January 1st heralds the start of the year. However Rosh Hashanah (the Jewish New Year) is usually in September and, for the Chinese, New Year doesn’t start until the end of January or February. For those of us working in the children’s book world I would say that our year begins in September/October with the start of the autumn term. So, as this is a site devoted to writing for children, it seems like an appropriate time to be starting my new blog.

But what about other beginnings? What about, for example, the beginnings of stories and books? What are we, as editors, looking for when we pick up a manuscript and turn to that all important first page?

Last week I attended the Children’s Bookseller Annual Conference where I learned a number of interesting facts – not least of which is that the children’s book market is showing huge resilience in these difficult times and has grown by 30% in the last five years. And the answer to the question ‘what are editors looking for?’ could well lie with points made by a couple of the speakers.

John Webb, Tesco’s Buying Manager, pointed out that consumers need to know what a book is all about just by looking at it. If they have to get to the last page before they can work it out, it’s too late. Danielle Davis, editor of Spinebreakers.com (Puffin’s teen reading website), underlined this point. A visit to the Spinebreaker’s home page tells you exactly what the site is all about by defining the word ‘spinebreaker’ as ‘any story-surfing, web-exploring, word-loving, day-dreaming reader/writer/artist/thinker age 13 – 18’.

On the other hand some guy speaking at the end of the conference illustrated what editors are not looking for when he tried to explain how his computer gaming system tied in with children’s publishing. None of us could work out what he was on about!

So what’s the answer? What are we, as editors of children’s books, looking for in a ‘beginning’? I think the answer is ‘clarity’. It has to be clear, very quickly, what we are reading about and why. If you get that right then the rest of the story should follow as naturally as…well as naturally as New Year’s Day follows New Year’s Eve!

Share your thoughts on what you think makes a great beginning to a story…